AardvarkSport.net - Sports Search Engine AardvarkSport.net - Sports Search Engine

 FAQFAQ   SearchSearch   MemberlistMemberlist   UsergroupsUsergroups   RegisterRegister   ProfileProfile   Log in to check your private messagesLog in to check your private messages   Log inLog in 


Adidas 1

Post new topic   Reply to topic    AardvarkSport.net Forum Index -> Sports Science Forum
View previous topic :: View next topic  
Author Message

Joined: 25 Oct 2002
Posts: 3463
Location: Aardvarkland
6175 Ants

PostPosted: Sun May 09, 2004 4:16 pm    Post subject: Adidas 1 Reply with quote

Adidas says it has created the world's first "smart shoe" by mating it with a computer chip that adapts its cushioning level to a runner's size and stride. The Adidas 1 is the product of a three-year secret project the German company developed at its U.S. headquarters in Portland, Ore.

On Thursday, Adidas opened its research lab to reporters from around the world for a first peek at a shoe the company claims will revolutionize distance running and training. "This is the first intelligent shoe ever," said Erich Stamminger, global marketing director for Adidas. "It senses, understands and adapts."

After thousands of hours of testing, Adidas is confident the computerized shoe will endure the wear-and-tear of running in almost any condition — from hard pavement to dirt trails, and dry streets to wet beaches.

The microprocessor is located in the arch of the shoe, and drives a tiny screw and cable system that adjusts the heel cushion depending on the signals sent back by an electric sensor coupled to a magnet. It is powered by a battery that conserves power by adjusting the shoe while it is in the air during a runner's stride, avoiding resistance from the ground.

The entire assembly weighs no more than 40 grams — just 10 percent of the 400-gram total weight of the shoe, to keep it light enough for distance runners. But the $250 price tag is likely to make it a luxury item when it first goes on sale in December, said Paul Swangard, managing director of the Warsaw Sports Marketing Center at the University of Oregon. "It's something that doesn't necessarily seem to have massive market appeal, but from the company standpoint speaks volumes about its technology capabilities," Swangard said.

Aardvark Map - custom maps for your site
Follow me on Twitter
Become an Aardvark fan on Facebook
Back to top
View user's profile Send private message Send e-mail Visit poster's website

Joined: 21 Apr 2004
Posts: 395
Location: Toronto, Ontario
485 Ants

PostPosted: Mon May 10, 2004 6:28 am    Post subject: Reply with quote

You know, 10 years ago, that's something we would have laughed about as stupid inventions in the future "computerized shoes" Laughing I knew it would come, but it just seems so damn ridiculous... hehe.
photography forum . :: . video montage
Back to top
View user's profile Send private message Visit poster's website MSN Messenger

Joined: 26 Jul 2004
Posts: 141

148 Ants

PostPosted: Wed Aug 25, 2004 5:09 am    Post subject: Reply with quote

I do know a lot of distance runners, especially females, who fall victim to stress fractures in the shins ... perhaps this will help with that?
Unique Gift Ideas-Motivational Stories-Find Homework Help-Funny Cats
Back to top
View user's profile Send private message Visit poster's website
Display posts from previous:   
Post new topic   Reply to topic    AardvarkSport.net Forum Index -> Sports Science Forum All times are GMT
Page 1 of 1

Business Forum Sport Forum Travel Forum

Powered by php B B © 2001, 2002 php B B Group

AardvarkSport.net Sport Search Engine & Directory